What’s On for Families 2024 is a family-friendly programme guide designed for Esplanade – Theatres on the Bay. The publication brings together performances, workshops, educational content and on-site activities into a visually engaging and easy-to-navigate format for both children and caregivers.
The design uses a playful yet structured visual system, anchored by the mascot PIP, to guide readers across different sections. Bright illustrations, clear hierarchy and colour-coded layouts help make information accessible while encouraging exploration and interaction. Interactive elements such as activities, trails and QR codes extend the experience beyond the page.
The final outcome is a cohesive publication that balances creativity with clarity, supporting Esplanade’s goal of making the arts welcoming, accessible and engaging for families.
What’s On for Families 2024 is a family-friendly programme guide designed for Esplanade – Theatres on the Bay. The publication brings together performances, workshops, educational content and on-site activities into a visually engaging and easy-to-navigate format for both children and caregivers.
The design uses a playful yet structured visual system, anchored by the mascot PIP, to guide readers across different sections. Bright illustrations, clear hierarchy and colour-coded layouts help make information accessible while encouraging exploration and interaction. Interactive elements such as activities, trails and QR codes extend the experience beyond the page.
The final outcome is a cohesive publication that balances creativity with clarity, supporting Esplanade’s goal of making the arts welcoming, accessible and engaging for families.
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